Unprofitable Stocks Fuel Mid-2025 Market Surge: Is the YOLO Trade Sustainable?
Unprofitable Stocks Fuel Mid-2025 Market Surge: Is the YOLO Trade Sustainable?

The 2025 market has delivered an unexpected twist, with highly speculative, unprofitable stocks leading significant gains since the market bottomed on April 8. This resurgence in risk-taking, reminiscent of the 2021 ‘YOLO-trading’ era, sees retail investors pouring record amounts into U.S. equities.
Of the 14 Russell 3000 companies that have more than tripled in this window, a striking 10 are unprofitable. On average, 858 names with no earnings have surged 36%, significantly outperforming their profitable peers. Stocks like Avis Budget (CAR), Aeva Technologies (AEVA), and Carvana Co (CVNA) are catching fire, while even small-cap Cyngn (CYN) has seen a nearly 230% rise since April 7, despite its high beta and year-to-date losses.
This momentum is largely driven by a ‘fear of missing out’ (FOMO) and a deeply ingrained ‘buy-the-dip’ conviction among retail traders. According to VandaTrack, a record $155 billion has been poured into U.S. stocks and ETFs this year, surpassing even the 2021 meme-stock frenzy. This has diverted attention from traditional large-cap giants like Apple (AAPL), Microsoft (MSFT), and Nvidia (NVDA).
While retail enthusiasm remains high, leading to strategies like buying Nasdaq 100 dips yielding 31% year-to-date returns, professional analysts express caution. Concerns over fiscal policy and volatility persist, with experts like Rob Arnott of Research Affiliates warning, “Dip-buying works brilliantly until it doesn’t.”
For investors navigating this volatile landscape, data-backed insights are crucial. TipRanks data reveals that while many rallying unprofitable stocks lack strong analyst sentiment, some, like Carvana (CVNA) and Aeva Technologies (AEVA), show improving metrics (CVNA: ‘Moderate Buy’ with Smart Score 9; AEVA: ‘Strong Buy’ with Smart Score 9). These exceptions suggest potential long-term recovery stories amidst the speculative froth. As the S&P 500 and Nasdaq recently hit new records, the market currently rewards risk-takers. However, aligning each trade with data-backed signals remains essential to distinguish hype from genuine potential.
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