Meta Ray-Ban Display Smart Glasses Launch in Select US Stores Amid High Demand

Meta’s highly anticipated Ray-Ban Display smart glasses are officially available for purchase in select physical stores across the United States. Following their unveiling at Connect 2025 just two weeks ago, these innovative glasses, featuring an in-lens heads-up display, mark a significant step in wearable technology.

Consumers eager to get their hands on the $800 device will find them at participating Best Buy, LensCrafters, Sunglass Hut, and Ray-Ban locations, as well as the Meta Lab. However, securing a pair largely requires booking an in-person demo, a process currently experiencing high demand with many slots booked out until late October, and some even into November or December. Meta has confirmed plans to expand store availability to help meet this surging interest.

The Meta Ray-Ban Display glasses stand out with their integrated monocular HUD in the right lens, controlled by the included Meta Neural Band. This wristband utilizes surface electromyography (sEMG) to detect subtle finger gestures, allowing users to interact with Meta AI, view messages, conduct video calls, access pedestrian navigation, and even utilize live captions and translation, all hands-free. The glasses come in glossy Black and matte Sand, with Transitions lenses, and support prescriptions from -4 to +4.

While online sales are expected in the future, for now, prospective buyers must visit a physical store. Meta also announced that the smart glasses will expand to the UK, Canada, France, and Italy in early 2026, signaling a broader international rollout for this cutting-edge wearable.

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