Labubu Goes Gourmet: Pop Mart’s New Convenience Store Collection is HERE!
Labubu Goes Gourmet: Pop Mart’s New Convenience Store Collection is HERE!
Hey friend! Guess what? Pop Mart just dropped a seriously adorable new Labubu collection, and it’s all about convenience store snacks! I know, right? Who knew those little devilish creatures could be so cute *and* so relatable?
They teased it on Instagram a few weeks back – a picture of Labubu dressed as a tempura shrimp! Then, last Saturday, they unleashed a full video trailer showing off the whole “Monsters Wacky Mart Series.” It’s basically Labubu and friends reimagined as your favorite on-the-go goodies.
Think onigiri, cup noodles, yakitori skewers, even milk cartons – all with a charmingly monstrous Labubu twist! The collection is *insane*. They’ve got blind boxes, of course (because it wouldn’t be Pop Mart without them!), available in three different sizes and price points:
Pinch Pendants ($13.90)
Figures ($15.90)
Fridge Magnets ($15.90)
But wait, there’s more! Beyond the blind box fun, you can also snag a super cute messenger bag that looks just like a grocery paper bag (with a Labubu sardine can, naturally!), and an earphone case shaped like a tempura shrimp Labubu – it even functions as a little pouch for your earbuds!
The whole collection is live on the Pop Mart Singapore website, but be warned: it drops officially at 10 am this Friday. You’ll want to be ready to pounce because these are going to sell out FAST! Seriously, you’ve been warned. Go check it out – you won’t regret it!
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OMG! New Labubu Toys Are Dropping – Get Ready to Shop!
OMG! New Labubu Toys Are Dropping – Get Ready to Shop!
Positive young couple in casual clothes packing belongings into carton boxes and discussing new home while moving in together
Hey friend! Guess what? Pop Mart is releasing a brand-new collection of Labubu toys, and it’s seriously adorable (in a quirky, slightly creepy way!). For those unfamiliar, Labubu is a popular character from the “The Monsters” series, known for its big head, sharp teeth, and surprisingly sweet personality. Think cuddly monster meets mischievous imp.
This new collection, called “The Monsters Wacky Mart Series,” is all about grocery store fun. Think Labubu shrimp tempura phone cases and other equally bizarre and charming food-themed designs. It’s a whole reimagining of everyday convenience store life, seen through the eyes of Labubu and friends. Emily Brough, head of IP licensing at Pop Mart, even described it as having “unexpected food mashups and quirky details” – and honestly, that sounds amazing.
The drop date? Mark your calendars! It’s Thursday, June 12th, at 10 p.m. ET, exclusively on Pop Mart’s website. There are eight different products in the series, including blind boxes (always a thrill!), plushes, a purse, and even a display case. The blind boxes, by the way, could contain anything from Labubu himself to other cool characters. Remember, the rarity of what’s inside can significantly impact its value, especially if you’re thinking resale.
Now, a little background on Labubu, for those who aren’t already obsessed: He’s the brainchild of Hong Kong artist Kasing Lung. Lung created a whole fairy world inspired by Nordic mythology, and Labubu, despite his menacing appearance, is actually a kind-hearted little monster who often means well, even if things don’t always go as planned. He’s become incredibly popular, which unfortunately means you might see resellers trying to inflate prices. So, to make sure you’re getting authentic Labubu merchandise, buy directly from Pop Mart, their Amazon store, or other reputable retailers.
So, are you ready to add some quirky monster cuteness to your life? Set your alarms for June 12th and get ready to snag some of these adorable (and slightly terrifying) new Labubu toys! Let me know what you get!
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Labubu’s Wacky Mart Adventure: New Collection Drops This Friday!
Labubu’s Wacky Mart Adventure: New Collection Drops This Friday!
A pile of neatly folded organic cotton textiles tied with rope on a wooden table.
Hey friend, guess what? Labubu, that adorable monster elf taking the world by storm, is back with a brand-new collection, and it’s seriously cute! Get ready for The Monsters Wacky Mart series, dropping this Friday, June 13th, at 10 am on Pop Mart Singapore’s website.
This time, Labubu’s traded its usual mischievous grin for some seriously quirky disguises. Think Labubu as a cup noodle, a tempura shrimp, a bag of chips – you name it! The whole collection is inspired by your average convenience store finds (konbini, for our Japanese-loving friends!), and it’s ridiculously charming.
Beyond the adorable figures, there are tons of other goodies to snag. We’re talking plush keychains, fridge magnets, even an earphone case featuring a tempura shrimp Labubu that doubles as a pouch! And for the ultimate comfort, there’s a giant chip bag-shaped pillow. Seriously, who wouldn’t want that?
You’ll have a few options to choose from: blind boxes featuring the figures (S$19.99), pinch pendants (S$18.99), and fridge magnets (S$19.99). The earphone case is priced at S$25.99, and the chip bag pillow will set you back S$44.99. Keep an eye out for that secret rare Labubu with a microwave – it’s the ultimate collector’s item!
Remember, Labubu’s popularity exploded after Blackpink’s Lisa was spotted with some adorable Labubu merch. Since then, the demand has been crazy, so you’ll want to be ready to grab these goodies at 10 am sharp on Friday. Don’t miss out on this whimsical collection!
For those unfamiliar, Labubu is the brainchild of Hong Kong-born, Netherlands-raised artist Kasing Lung. Inspired by Nordic fairy tales, he created the entire “Monsters” universe in 2015, and Labubu has become a global phenomenon. So, set your alarms and prepare for some seriously cute chaos this Friday!
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Pop Mart’s Global Phenomenon: The Rise of Labubu and the Designer Toy Market
Pop Mart’s Global Phenomenon: The Rise of Labubu and the Designer Toy Market
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Pop Mart, a Chinese designer toy brand, has experienced meteoric growth, transforming from a Beijing boutique to a global powerhouse in the designer toy market. This success is largely attributed to its innovative blind box model and the captivating appeal of its original characters, particularly Labubu, a whimsical “ugly-cute” creature that has captured the hearts of collectors worldwide.
Founded in 2010 by Wang Ning, Pop Mart initially focused on reselling trinkets. However, the viral success of the Sonny Angel figurine in 2015 revealed a lucrative market for adult collectibles. This prompted a strategic shift towards creating and licensing original intellectual property (IP), starting with the Molly doll character in 2016. The introduction of blind box packaging – mystery packs concealing the specific figurine inside – proved a masterstroke, creating a compelling element of surprise and driving sales.
Pop Mart’s vertically integrated business model is key to its success. The company controls the entire process, from character design and manufacturing to distribution through its network of vibrant stores and Roboshop vending machines. This allows for efficient scaling of popular designs and effective buzz generation. Collaborations with major franchises like Disney and Sanrio further expanded its reach and brand recognition.
The company’s financial performance reflects its remarkable growth. Its 2020 Hong Kong IPO propelled Wang Ning to billionaire status, and the company continues to thrive, boasting over 50 million registered members and revenues exceeding 13 billion yuan (approximately $1.8 billion) in 2024. This success has solidified Pop Mart’s position as a leader in the “cháo wán” (trendy toys) market in China.
Pop Mart’s expansion beyond China has been equally impressive. By December 2024, the company operated over 530 stores and 2,490 Roboshops globally, with a significant presence in Asia, Europe, and North America. International sales surged, accounting for approximately 40% of total revenue in 2024, demonstrating strong international appeal.
Central to Pop Mart’s global success is Labubu, a character created by Hong Kong artist Kasing Lung. Drawing inspiration from Nordic fairy tales and European folklore, Lung designed Labubu as a mischievous yet endearing creature, embodying a unique “ugly-cute” aesthetic. This paradoxical charm, along with its rich backstory, has resonated deeply with collectors.
Labubu’s popularity has skyrocketed, becoming Pop Mart’s best-selling character globally in 2024. Celebrity endorsements from figures like Blackpink’s Lisa have further fueled its appeal. The character’s widespread popularity led to significant demand, resulting in temporary stock removal in certain locations to manage the intense consumer interest.
Labubu’s success is a testament to the growing global designer toy market, often referred to as “cháo wán” in China. This market, rooted in the late 1990s, features collectible art toys marketed towards adults. Labubu, as a flagship character, has become a symbol of Chinese creative culture’s international influence, demonstrating the potential for Chinese designer toys to captivate a global audience.
In conclusion, Pop Mart’s journey exemplifies the power of innovative business strategies and compelling creative design. The company’s success, particularly the global phenomenon surrounding Labubu, highlights the significant growth and cultural impact of the designer toy market.
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