Meta’s Aggressive Smart Glasses Strategy Reshapes AR Market, Puts Rivals on Notice
Meta’s Aggressive Smart Glasses Strategy Reshapes AR Market, Puts Rivals on Notice Meta has fired a decisive shot in the burgeoning smart glasses arms race, unveiling its latest lineup that includes the updated Ray-Ban Meta (Gen 2), the new Oakley Meta Vanguard, and the groundbreaking Meta Ray-Ban Display. These releases not only solidify Meta’s lead but also pose significant challenges for competitors like Android XR, effectively cementing Meta’s dominance in a rapidly evolving market. The strategic genius behind Meta’s approach…